Now this… is what we like to see.
Nike just took a huge step towards inclusion with a new performance hijab specifically for Muslim female athletes.
YASSS NIKE! #WHATBAN ?
A statement from Nike was released on Tuesday saying, “The Nike Pro Hijab may have been more than a year in the making, but its impetus can be traced much further back, to an ongoing cultural shift that has seen more women than ever embracing sport.”
But how did Nike come up with this ingenious invention?
We can thank female Emirati Olympic weightlifting athlete Amna Al Haddad for this one.
The Olympic athlete visited Nike’s global headquarters and complained about how she had to hand-wash her hijab in the sink after each competition.
And well, Nike heard her as well as other Muslim athlete’s cries of inclusion…and Nike responded.
Global Nike Spokeswoman, Megan Saalfeld, told Al Arabiya English, “The Nike Pro Hijab was designed as a direct result of our athletes telling us they needed this product to perform better, and we hope that it will help athletes around the world do just that.”
Nike will launch its Pro Hijab in Spring 2018.
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